Audio tags are looking to become the new easier alternative to QR code: You don’t need to take a picture of anything in order for them to work.
Why Lady Gaga Could Deploy a Sound Only Your Smartphone Can Hear article tells that a startup called SonicNotify embeds inaudibly high-pitched audio signals within music or any other audio track.
SonicNotify system transmits a high-frequency sound wave through speakers (we can’t hear the frequency but smartphones can hear it) so the technology allows to unlock content at live events and TV shows.
When a SonicNotify-enabled application on your smartphone hears that signal, it triggers any available smartphone function: link you to websites, display text, bring up map locations, display a photo, etc.
Interesting idea.
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