360 degrees and VR videos

Virtual  reality video is a new kind of video that gives you a sense of depth in every direction so you feel like you’re actually there. To view those videos so that you can feel you are in there, you will need virtual reality glasses or smart phone with Google Cardboard viewer. It is also possible to view many of those virtual reality videos (for example VR videos at YouTube) without extra glasses on normal screen, but those videos does not look special immersive when viewed like that.

Last weekend I saw a nice example what immersive virtual reality video can be when I was visiting Linnanmäki amusement park in Helsinki Finland. They had a ride called Linnunrata eXtra that is a roller coaster ride where that you ride with virtual glasses on. The virtual glasses show virtual reality content (computer animation) that is synced to the ride. In that way you can really feel like you are in another world and even like flying. That ride uses Samsungin Gear VR glasses that use technology from Oculus (virtual reality company that was bought by Facebook).

Amusement parks are not the only place where virtual reality video are used. Several virtual reality camera system were in use at Rio Olympics. OBS to Provide Virtual Reality Experience of the Rio 2016 Games article tells that OBS will also cover Rio 2016 Olympic Games through the use of Virtual Reality (VR) technology. OBS Embraces Emerging Broadcast Technologies for the Rio Games article tells that for the first time in the Olympic Games broadcasting history, viewers from around the world will be able to enjoy the excitement of the Games in high-definition Virtual Reality (VR). In total, OBS produced more than 85 hours of live VR content and 360-degree video.

Google has been active on adding the the virtual reality video content to YouTube. There is a good selection 360 degree videos at YouTube, and with that I mean video where you can look around. There is also a separate place for VR Videos at YouTube , and those videos gives you a sense of depth in every direction so you feel like you’re actually there (those are basically 3D video technology combined with 360 degree video technology). For full effect, watch them in a Google Cardboard viewer (g.co/cardboard). Google is investing heavily in virtual-reality films and programs, part of a plan to line up exclusive content for the debut of its new Daydream service to be  launched in fall 2016. Google said to back games, short films with YouTube celebs for VR content.

Here are some picks for some interesting 360 degree videos:

Amazing P-51/F-22 Flight – Heritage Flight Museum 360Video

360 Video: Climbing spire of Notre Dame cathedral in Paris, France

More similar videos can be found at heritage 360 video.

Cmoar Roller Coaster VR Google Cardboard 3D SBS 1080p Virtual Reality

There are also other sources of VR video, for example VRIDEO, You Visit virtual reality, Within VR, etc..

What is the most popular VR video content at the moment? According to Music’s Salvation Might Be Selling Not Songs, But VR article Outside of games, music is almost certainly the most popular content type in VR right now, which makes sense both technically—right now, VR’s best for quick viewing periods, about the length of your average song—and creatively. Both formats trade in experiences, connection, and immersion. You don’t go to a concert for the sound quality; you go to be part of something.

Virtual reality video is really on the rise. According to  The reality of VR porn article the porn industry has been an early adopter of new tech time and time again, and virtual reality is just the latest tech star the industry wants to get into bed with.  Investment bank and asset management firm Piper Jaffray estimates that by 2025 porn will be the third-largest VR sector (after video games and NFL-related content). VR porn may still be new, but it is quickly moving mainstream.

Advertising business has also stepped to virtual reality video world. Ad Tech Companies Are Testing New Formats Like Virtual Reality and 360 Video article says that brands that are already using 360 ads say they are happy with the results.

Sometimes static 360 degrees pictures can be powerful if they have so much resolution that you can look around and zoom where you want.  A high resolution photo taken at a Football game clearly shows every single fan in the stands. 68,756 people at
https://www.reddit.com/r/technology/comments/3mrx3x/a_high_resolution_photo_taken_at_a_football_game/
https://patriots.fancam.com/20150927/?atv=-4.657061231780097&ath=110.5475431565097&fov=18.010016292706528&scene=main is a one example of that.

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